Highlights

BFM Podcast

Author: Tan KW   |   Latest post: Sun, 26 May 2019, 3:15 PM

 

Breaking Through The Ad Clutter

Author:   |    Publish date:


Kartik Mehta, Silverpush

09-Jan-19 10:30

 

Founded in India, AI-driven marketing-tech platform SilverPush is now expanding into Southeast Asia, to work with brands like Samsung, CocaCola, McDonald’s, Cadbury and Unilever to enhance audience engagement for customers in the region. Silverpush uses advanced technology such as video fingerprinting and content recognition technology to help brands break through the ad clutter, and we speak to them about what’s in store for the company and for us consumers in 2019.

 

Produced by: Audrey Raj

Presented by: Audrey Raj

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