Puan Aida is presently the Senior Vice President of Human Capital Division of Permodalan Nasional Berhad ("PNB"). She has over 30 years of experience in research, company and industry analysis as well as human capital management and talent development including 22 years in management role.

She joined PNB in 1981 and held various positions. She began her career as an analyst involved in company analysis and corporate finance. In 1984, she was attached with a stockbroking firm in Melbourne, Australia where she also completed a certificate course from the Financial Securities Institute of Australasia ("FINSIA") (formerly known as Securities Institute, Australia).

In 1998, after more than 15 years in investment, she moved to human resource, focusing on training and development. In 2012 she also assumed the human resource management role before being appointed to the Head of Human Capital Division in 2014.

She joined FINSIA as an Affiliate Member in 1998 and became a Senior Associate Member in 2005. She has been a certified member of Financial Planning Association of Malaysia since 2003 and a member of its Board of Governors since 2007.

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