@jwarren, if you're involved in the industry its already a known fact. Catcha Media lost the resale rights for lowyat.net late last year.

http://hauteavenue.com/ has been down for sometime now. a lot of paid orders not fulfilled. Hauteavenue was acquired for a little over RM12 million in 2011. http://www.catchamedia.com/PDF/CATCHA%20MEDIA_Announcement-Haute%20Avenue.pdf

if the rumours of acquisition are true, then this sudden surge is just to push up the prices to get a better value for the company. Dressing up exercise. On the plus side, those long suffering from shares bought during IPO have a chance to cash out and make some money. Their ecommerce business has closed down, and they have lost the lowyat.net business for 2014. Next couple of days should be interesting to watch.