Datuk Kamal has previously held various positions in Media Prima including Chief Executive Officer, Television Networks, Chief Operating Officer of Group Shared Services, Chief Operating Officer of Business Development and International, and Head of Content Distribution.

Prior to joining the company on 4 May 2009, he served as Head of Communications Unit in the Prime Ministers Office from October 2003 to April 2009.

In addition, he has worked in the financial services sector, gaining experience in banking and private equity financing. He spent three and a half years at the Policy and Development Division at the Kuala Lumpur Stock Exchange (now Bursa Malaysia), where he eventually rose to the position of Manager, International Affairs. He was an Independent, Non-Executive Director of Utusan Melayu (M) Berhad from 2004 to 2009.

Datuk Kamal sits on the Board of Media Primas subsidiaries including The New Straits Times Press (Malaysia) Berhad, Sistem Televisyen Malaysia Berhad, Synchrosound Studio Sdn Bhd, Big Tree Outdoor Sdn Bhd, Primeworks Studios Sdn Bhd and Media Prima Digital Sdn Bhd.

He is a member of UniKL Industry Advisory Board, sits in the Marketing Committee of Football Association of Malaysia since 2017, and has been a Director on the Board of Malaysia External Trade Development Corporation since February 2018.

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Holds direct interest in Media Prima Berhad ("MPB") of 80,000 ordinary shares or 0.0072% of MPB's paid up capital.