BFM Podcast

Radio - Still Relevant?

Tan KW
Publish date: Mon, 31 Jul 2017, 01:13 PM

Selinna Chin, Manager Director, GfK Malaysia

31-Jul-17 13:00

 

GfK Malaysia, a market intelligence company recently conducted a market survey in partnership with Commercial Radio Malaysia (CRM) via it’s Radio Audience Measurement report. The report highlights latest results on radio listening habits amongst Malaysians and indicates where the key evolving areas are within the radio industry.

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