BFM Podcast
从玩具到车载配件 - Trapo 谈市场发展策略
09-Sep-21 06:00
李宗蔚 Tzhong, 联合创办人, Trapo | 李宗谕 Zare, 联合创办人, Trapo
大马的公共交通建设并不完善，民众出门主要以汽车代步为主。具有玩具厂家族背景的两位年轻人，为了打造更环保的汽车脚垫，运用玩具制造的技术创办了Trapo。疫情之下，汽车行业备受冲击，车载配件的厂家亦受影响。Trapo推出了系列产品，满足后疫情之下的市场痛点，并把握机会努力拓展线下门店。在各大企业忙着发展电商业务时，反其道而行的Trapo加速布局线下商店，其中蕴含何种缘由？
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This book is the result of the author's many years of experience and observation throughout his 26 years in the stockbroking industry. It was written for general public to learn to invest based on facts and not on fantasies or hearsay....
