BFM Podcast
「霸王茶姬」撑着现代中国风，席卷大马的茶饮文化
27-Oct-21 06:00
Jack Chong, 大马首席执行官, 霸王茶姬
2017年11月17日，来自云南的品牌—霸王茶姬 ，在昆明开设了首家店。2019年，霸王茶姬正式被引入大马，并在短短两年，遍布西马半岛，开了超过20家分店。
究竟霸王茶姬是如何在奶茶已经遍布大马的状况下，后发成功，迎头赶上？而因底部空心杯而面对「误导消费者」指控的他们又有何回应？
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