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[转贴] 安全与安心 - 水星
Wednesday, March 15, 2017
”安全”和”安心”两个字,总是被商家捆绑在他们的商品或服务一起售卖给消费者,尤其是金融相关产品更为明显,例如某基金/投资保单非常安全,保证让你安心云云. 久而久之就容易让世人将这两个词同化, 忘了它们实际上代表着很不一样的意义.
而作为打工族,大多对这两个词的免疫力都偏弱. 反过来说,从这两个词对你的心的触动程度,就能够知道你是否容易成为有钱人.
常理上应该是:
安全应该是能担保安心;
但安心未必能担保安全.
但人心往往不照常理行事.
以较具体的例子来解说, 之前日本大地震以及随之而来的核能电厂事故发生后, 比起实际上是否安全,许多日本人更希望政府说”情况不会对人体造成危害”,一种依赖着他人的话语来寻求安心的心理.
在投资世界,总会在某个时期, 寻求安心比寻求安全的人更多,这就会形成一种”高估风险,低估机会”的趋势, 一项投资明明很安全,但是因为没有任何有份量的人出面解说来保证”安心”,所以就没有人敢出手,这也是熊市时常见的情形,大多人产生恐慌无法安心时,令人无法置信的安全投资机会就到处就是.
过去的几度金融风暴来袭时,股价暴跌使市场心理非常不安,连财务架构健全和优良的企业也会被拖累抛售, 如果在这种时期能够和平常一样投资, 如今谁都能成为有钱人.
相反的,被多数人吹捧和美化到让人安心的投资, 是否就真的安全?也是不必然的事情. 例如在消费世界,不难发现即使一些新产品品质欠佳,但只要标榜和强调着”知名的xx人或公司也在使用”之类让人安心的语句,顾客普遍也愿意多花一些钱去购买这份”安心”,造就了不少未必真的安全的新产品的一时成功.
所以, 下次当你听到”安全又安心”这种词时,不妨先静下心问自己,到底本身需要的,是安全还是安心?
我们身边充斥着许多像保险,食品,电器等标榜着让你安心的昂贵商品, 在掏出腰包前,先问问自己是否真的需要付出额外的价格来买进这份”安心”.
投资亦然, 在你按下买入/卖出的按键前,先确认你的决定是源自于表层的安心, 还是内在的安全.
http://mercurychong.blogspot.my/2017/03/blog-post_15.html
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Lyo82
Good one.
2017-04-15 10:44