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How a billionaire’s global cruise empire imploded in Hong Kong

Tan KW
Publish date: Mon, 24 Jan 2022, 10:25 AM
Tan KW
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HONG KONG: Tan Sri Lim Kok Thay started a cruise-ferry and gambling boat business in 1990s Hong Kong and turned it into one of Asia’s biggest cruise operators.
 
It was a labour of love, as well as a way to diversify the casino business set up by his father, Tan Sri Lim Goh Tong, in Malaysia. Under the now 70-year-old Kok Thay, Genting Hong Kong Ltd expanded its fleet of ships, bought other cruise lines and even added a string of German shipyards to build its vessels.
 
Now, more than two years into the coronavirus pandemic, Kok Thay’s company is headed for liquidation. Genting Hong Kong filed a petition last week to wind up its business in one of the biggest stumbles by a cruise operator since the pathogen pummeled the industry.
 
It’s a stark example of how the coronavirus brought once-thriving businesses to their knees, which has the potential to impact cruise customers across the region.
 
“I felt so upset when I heard the news,” said Chloe Then Sheau Nyuk, who used to board the company’s cruises in Penang in Malaysia and travel to Phuket and Krabi in Thailand. She said one of the things she most enjoyed was waking up with her husband at 6am to catch the sunrise from the upper deck.
 
A Genting spokeswoman declined Bloomberg’s request to interview Kok Thay. A representative for Genting Hong Kong didn’t immediately comment.
 
Buying ferries
 
Kok Thay founded the company that would become Genting Hong Kong in 1993, buying ferries from a bankrupt cruise firm to operate them under the Star Cruises brand. Its first ships were all second-hand, and it was only during the Asian Financial Crisis in the late 1990s that it started purchasing new ones.
 
Over the years, Genting Hong Kong extended its business beyond Star Cruises, partly by acquiring other cruise lines. It bought the Crystal Cruises brand in the United States and set up the high-end Dream Cruises in Asia.
 
It was a time when the giants of the cruise world, such as Carnival Corp, were prospering as the sector continued to set new records for people traveling.
 
The company also snapped up several shipyards in Germany starting in 2015 to build its own vessels.
 
But as the pandemic forced cruise companies to halt operations, Kok Thay’s long-term bet on the industry - and the prospect of growing demand from China and the rest of Asia - started to unravel.
 
While the company offered “seacations” as part of a broader trend of cruises to nowhere, it still reported a record US$1.7bil loss in May. The writing was on the wall.
 
Then earlier this month, its wholly owned shipbuilding subsidiary, MV Werften, filed for insolvency in a local court in Germany.
 
And last week, Genting Hong Kong, which is 76% owned by Kok Thay, filed its petition in Bermuda to wind up the company and appoint provisional liquidators. It said its cash was expected to run out around the end of January and it had no access to further funding.
 
The firm “exhausted all reasonable efforts” to negotiate with its creditors and stakeholders, it said in a statement to the Hong Kong exchange. Genting Hong Kong’s shares had plunged more than 60% from a November high before they were suspended on Jan 18.
 
Bookings are still available on Genting Hong Kong’s website for cruises to nowhere from Hong Kong and Singapore. Dream Cruises sailings that have already been scheduled will proceed, according to a company representative.
 
Genting Hong Kong’s difficulties reflect its focus on Asia, where big markets such as China and Hong Kong are still shut down and pursuing Covid-Zero strategies.
 
Other cruise operators, such as Carnival and Royal Caribbean Cruises Ltd, are rebounding as markets such as the US, the Americas and Europe are now “living with the virus.”
 
Sprawling group,
 
Even though Kok Thay has been dealt a blow in the cruise business, it’s just one part of his sprawling group, which his father started with the hilltop casino resort now called Resorts World Genting more than an hour by car outside Kuala Lumpur.
 
Kok Thay, who keeps a low profile, and his father worked to expand and diversify the business beyond Malaysia, building it into one of the largest gaming and entertainment conglomerates in the world. Today, Genting also operates casino resorts in the UK, Singapore and the US, where the US$4.3bil Resorts World Las Vegas opened in June.
 
His father, who was born in China and moved to Malaysia when it was still a British colony, passed away in 2007 after a short illness. Just under four years earlier, Kok Thay had already taken the helm of the group.
 
One question is whether Kok Thay may try to bail out Genting Hong Kong with help from other group companies. Sister firm Genting Malaysia Bhd, which operates the country’s casino resort, has invested in Genting Hong Kong before, more than two decades ago. It sold its 17% stake for US$415mil in 2016.
 
Still, analysts say Genting Hong Kong’s woes won’t derail Kok Thay’s ambitions for the Genting group.
 
Genting Malaysia, which bought the Equanimity superyacht seized by Malaysia’s government from fugitive financier Jho Low for US$126mil in 2019, is gearing up to open a new US$800mil outdoor theme park the country.
 
Genting Singapore Ltd is conducting a S$4.5bil (US$3.3bil RM13.8bil) expansion of its Resorts World Sentosa, one of the largest casino resorts in South-East Asia.
 
None of the companies has cross shareholdings with Genting Hong Kong, except for Kok Thay owning shares in each of them.
 
“The expansion plans of the other Genting companies should not be negatively impacted,” said Samuel Yin Shao Yang, an analyst at Maybank Investment Bank Bhd. “The debts at each company are ring-fenced” at those companies, he said.
 
Genting Hong Kong’s troubles may help competitors who choose to focus more on the Asia cruise market, said Jaime Katz, a senior equity analyst at Morningstar Inc in Chicago.
 
But Rick Munarriz, a contributing analyst at the Motley Fool, said he expects more cruise companies to follow the same path.
 
“Genting Hong Kong won’t be the last cruise operator to run out of money,” he said. “Creditors and stakeholders are tired of throwing good money after bad.”
 
 - Bloomberg
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