Singapore: When Wu Cunsong and Chen Binghui founded their artificial intelligence (AI) startup two years ago in Hangzhou, China, they quickly ran into obstacles, including dearth of venture capital.

This March, they did what scores of other Chinese AI firms have done and moved their company, Tabcut, 4,023km south-west to Singapore.

The business-friendly country offers Wu and Chen better access to global investors and customers at a time when elevated geopolitical tensions keep many US and international firms away from China.

Equally crucial for an AI startup, they can buy Nvidia Corp’s latest chips and other cutting-edge technologies in the politically neutral island nation, something that would have been impossible in China because of US export controls.

“We wanted to go to a place abundant with capital for financing, rather than a place where the availability of funds is rapidly diminishing,” Wu said in an interview.

Singapore is emerging as a favourite destination for Chinese AI startups seeking to go global. While the city-state - with an ethnic Chinese majority - has long attracted companies from China, AI entrepreneurs in particular are accelerating the shift because trade sanctions imposed by the United States on their homeland block their access to the newest technologies.

A base in Singapore is also a way for companies to distance themselves from their Chinese origins, a move often called “Singapore-washing”.

That’s an attempt to reduce scrutiny from customers and regulators in countries that are China’s political opponents, such as the United States.

The strategy doesn’t always work: Beijing-based ByteDance Ltd moved the headquarters for its TikTok business to Singapore, but the popular video service was still hit by a new US law requiring the sale or ban of its American operations over security concerns.

Chinese fashion giant Shein, which also moved its base to Singapore, has faced intense criticism in the United States and is now aiming to go public in London instead of New York.

But for AI startups, more is at stake than just perception. AI companies amass large amounts of data and rely on cutting-edge chips to train their systems, and if access is restricted the quality of their product will suffer. The United States has blocked sales of the most sophisticated chips and other technologies to China, to prevent them from being used for military and other purposes. OpenAI, the American generative-AI leader, is curbing China’s access to its software tools.

China has also taken a strict approach to AI-generated content, trying to ensure it complies with the ruling Communist Party’s policies and propaganda.

The country made one of the world’s first major moves to regulate nascent technology last July, asking companies to register their algorithms with the government before they roll out consumer-facing services.

That means that AI developers “won’t be able to engage in free explorations if they are in China”, said a founder of consulting firm Linkloud, who asked to be identified only by his first name Adam because of the sensitivity of the subject.

He estimated that 70% to 80% of Chinese software and AI startups target customers globally, with many now choosing to skip China altogether. Linkloud is building a community for Chinese AI entrepreneurs exploring global markets.

Singapore’s AI regulations are less stringent and it’s known for the ease of setting up a company. The country wants to be a bridge between entrepreneurs from Asia and the world, said Chan Ih-Ming, executive vice-president of the Singapore Economic Development Board.

“Many businesses and startups, including Chinese ones, choose Singapore as their hub for South-East Asia and see Singapore as a springboard to global markets,” he said. The city-state was home to more than 1,100 AI startups at the end of 2023, he said.

While Singapore doesn’t disclose data by country, evidence of China-based AI companies setting up shop is mounting.

Jianfeng Lu is a pioneer of the trend, having moved to Singapore from the eastern Chinese city of Nanjing to establish his AI startup Wiz Holdings Pte in 2019. With backing from Tiger Global, GGV Capital and Hillhouse Capital, he built its speech recognition AI engine from the ground up, and sold customer-service bots to clients in Latin America, South-East Asia and northern Africa. He didn’t sell in China, a move his fellow founders term prescient.

“If you want to be a global startup, better begin as a global startup,” the 52-year-old entrepreneur said.

 - Bloomberg