BFM Podcast
From Branding to “Blanding”
Richard Bradbury | Jeff Sandhu | Christine Wong
27-Dec-18 12:45
Many brands have redesigned their logos over the years to suit their consumers’ changing tastes. But there seems to be a common trend amongst brands’ redesigns now called “blanding”, in which a more intricate design is replaced with a simple sans-serif font. Is the minimalist approach a successful attempt at staying contemporary, or is it indicative of a downward spiral for creativity?
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CS Tan
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This book is the result of the author's many years of experience and observation throughout his 26 years in the stockbroking industry. It was written for general public to learn to invest based on facts and not on fantasies or hearsay....
