BFM Podcast

Why Did Mastercard Change Its Logo?

Tan KW
Publish date: Tue, 08 Jan 2019, 01:07 PM

Richard Bradbury | Arvindh Yuvaraj | Christine Wong

08-Jan-19 12:42

Mastercard’s removal of its own name from its iconic logo isn’t just a simple case of branding and aesthetics. The move has deeper implications and is an indication of where the company sees itself in the near future.

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