BFM Podcast

The Secret To Secret Recipe Staying Relevant

Tan KW
Publish date: Wed, 30 Aug 2023, 12:07 PM
The Secret To Secret Recipe Staying Relevant

30-Aug-23 08:00

Patrick Sim, Managing Director, Secret Recipe

After 26 years, Secret Recipe has a global and local footprint of 500 stores. We speak to 2nd generation Managing Director, Patrick Sim on their strategy for the next phase of growth, the challenges of the F&B industry and their monetisation plans.

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