19-Jul-24 10:00

Arthur Woo, Founder and CEO, ATAG

How do you feel when you hear the phrase team building? When your company tells you that you're going on an offsite team building weekend, do you moan and groan “oh no, another same old team building activity”? Or do you feel supercharged about it? Hopefully, today's Open for Business will help you - employers and employees alike - see team building in a different light.

Now, would you agree that in the business world today, team building has evolved, or needs to evolve, beyond simple icebreakers and trust falls? It has become a vital component of corporate culture and organisational success, driven by the growing recognition of the importance of fostering collaboration, communication, and cohesion among employees.

Companies are seeking out activities that not only promote teamwork but also enhance problem-solving skills, boost morale, and improve overall workplace productivity. As businesses navigate the complexities of a post-pandemic world, the role of team building in fostering resilience, adaptability, and unity has become even more crucial, especially with the rise of remote and hybrid work environments.

So, how does one push the boundaries of traditional team building? We speak with the Founder and CEO of ATAG, Arthur Woo, to uncover the story behind ATAG, explore the challenges and triumphs along Arthur's journey, and gain insights into the future of team building in today's corporate landscape.