Mr Soh Wei Wei's ("Mr Soh") journey with the Group began in 2006 as a marketing executive. His exceptional skills and dedication quickly propelled him through the ranks. As Assistant Marketing Manager, he played a crucial role in developing and implementing marketing strategies. His innovative approach and leadership were further recognised with his promotions to Marketing Manager and Senior Sales and Marketing Manager. In these roles, he oversaw the execution of strategic marketing plans, managed marketing budgets, and ensured seamless sales and marketing operations across Powerwell's projects.

In 2012, Mr Soh was entrusted with the position of Sales and Marketing Director, where he focused on expanding Powerwell's market presence in Malaysia and the Indochina region. He established and led a dedicated marketing team based in Vietnam, driving significant growth in these markets. His efforts have been critical in securing key projects and strengthening Powerwell's market position.

As Executive Director (Sales & Marketing), Mr Soh continues to lead Powerwell's sales and marketing initiatives with a strategic and customer-focused approach. His expertise in market strategy, customer relationship management, and business development has been vital in achieving the Groups sales targets and expanding its global footprint.

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