KUALA LUMPUR, 17 April 2023 – SYNERGY HOUSE BERHAD ("Synergy House" or the "Group"), a cross-border e-commerce seller and furniture exporter of ready-to-assemble (“RTA”) home furniture, has entered into an underwriting agreement with Kenanga Investment Bank Berhad (“Kenanga IB”) for the Group’s upcoming initial public offering (“IPO”) on the ACE Market of Bursa Malaysia Securities Berhad (“Bursa Securities”).
Prior to entering into the agreement, the Group had earlier obtained the approval from Bursa Securities for admission to the Official List as well as the listing of its shares on the ACE Market of Bursa Securities.
In conjunction with its listing, Synergy’s IPO exercise will comprise a total of 130.0 million shares including a public issue of 80.0 million new shares representing 16.0% of the enlarged issued share capital. The IPO shares from the public issue will be allocated in the following manner:
The IPO exercise also includes an offer for sale of 50.0 million existing shares representing 10.0% of the enlarged issued share capital which will be made available by way of private placement to Bumiputera investors approved by the MITI.
Executive Director of Synergy House, Mr. Tan Eu Tah said, “The signing of the underwriting agreement marks an important milestone for us as it brings us one step closer towards being a listed company. We would like to extend our gratitude to Bursa Securities for granting the approval for our listing. We are also pleased to have Kenanga IB on board as our Principal Adviser, Sponsor, Underwriter and Placement Agent. Our IPO will provide us the capital to grow our business which business model we have adopted since 2004. Since 2004, we have focused solely on the design, development and sales of RTA home furniture and outsource all manufacturing works to third party manufacturers.”
Executive Director of Synergy House, Mr. Teh Yee Luen said, “The funds raised via the IPO will enable us to continue to grow our business-to-consumer (“B2C”) segment which we started in 2012. Our sales from our B2C segment have increased from RM1.99 million in the financial year ended (“FYE”) 31 December 2019 to RM24.78 million in FYE 31 December 2021 at a compound annual growth rate of 252.88%. In tandem with our strategy to continue growing our B2C segment, part of our IPO proceeds will be used to purchase inventories for our B2C segment as well as for the implementation of e-commerce advertising and promotion strategies.
Executive Director, Head of Group Investment Banking and Islamic Banking of Kenanga IB, Datuk Roslan Hj Tik said, “We would like to thank Synergy House for having us onboard for the Group’s IPO exercise. The Group’s decision to focus solely on design, development and sales of RTA home furniture has been pivotal for its growth. We believe that the Group will be able to continue to leverage its design and development capabilities to further expand its business through the listing. Our best wishes to the Group on this new journey and we look forward to supporting Synergy House in its future endeavours.”
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