BFM Podcast

Investing In Your Reputation

Tan KW
Publish date: Tue, 23 Oct 2018, 12:32 PM

Christopher De Cruz, Edelman

23-Oct-18 11:30

Building an organisation’s reputation in today’s always-on world is a complex and evolving process. Similar to how companies invest in human resources, equipment and business processes, investing in your reputation proves critically important to maintaining your license to operate. But how do you protect your reputation in a world of constant crisis?

 

Produced by: Audrey Raj

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