BFM Podcast

Monopoly For Millennials: Relatable or Insulting?

Tan KW
Publish date: Wed, 14 Nov 2018, 12:29 PM

Freda Liu | Audrey Raj | Christine Wong

14-Nov-18 12:23

Toy and board game company Hasbro has come up with a new version of their famous board game, Monopoly - specifically for millennials, complete with a tagline that reads, "Forget real estate, you can't afford it anyway." Are millennial-marketed products like this super relatable or just insulting?

 

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