BFM Podcast

BBazaar - What's The Value Add?

Tan KW
Publish date: Wed, 21 Nov 2018, 12:27 PM

Vipin Kalra, CEO, BankBazaar International

21-Nov-18 11:54

Backed by a US$109 million war chest, India-based BankBazaar International launched here in Malaysia in March 2018 as BBazaar. While BBazaar strives to be a financial services marketplace, at present, it serves as a financial comparison site in Malaysia. With many such sites already in existence, how will BBazaar.my find its edge in a crowded domestic market? How does it plan to achieve its goal of becoming a marketplace? Vipin also speaks about ironing out kinks in the user experience and the aim to reach rural Malaysians.

 

Presented by: Tan Chung Han

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