Stock Infographics

什么公司拥有定价权

DonkeyStock
Publish date: Tue, 06 Sep 2022, 10:38 AM
Visual content on financial market and investment trends


市场下跌加上通货膨胀的环境下,各个媒体及投资大佬都说要投资在拥有定价权的公司。那么什么样的公司有定价权呢?

上游:拥有者定价

中游:创新者定价

下游:规模定价

上游原材料的公司,如铁矿石,石油生产商,定价权的能力取决于公司是否拥有其矿产的所有权。通过租赁或承包的产能通常他们的定价权都没有这么强。

处于产业链中游的公司,如生产光刻机,晶圆,机械设备等等,定价权的能力取决于公司的技术以及创新能力。先进的制成或者是先进的工艺就是定价权的关键。

下游的玩家,规模就是定价权的关键。处于产业链的下游的公司,如零售, Last mile delivery, 等等,扩大规模能够降低成。作为市场成本最低的玩家,定价权和最高。

投资要选择这些公司,做生意的也应该将重心着重于提高自身的定价权


Source:iSquare

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