Future Tech

Spotify raises prices for its premium plans in the US

Tan KW
Publish date: Mon, 24 Jul 2023, 10:45 PM
Tan KW
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Future Tech

 Spotify Technology said on Monday it was raising the prices for its premium plans by $1 each in the United States, as the music streaming company looks to boost profitability in an uncertain economy.

Spotify, which competes with rival services from Apple and Amazon.com, has been under pressure to focus on profitability over user growth as recession-wary customers cut down on unnecessary spending.

The cost of Spotify's ad-free premium plans would now all be priced at an additional $1 with the premium single at $10.99, duo $14.99, family $16.99 and the student costing $5.99.

Shares of the company were up more than 1% in trading before the bell.

 


  - Reuters

 

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