save malaysia!

Perak to study plant-based meat as product for state GLCs

Publish date: Wed, 29 Nov 2023, 05:46 PM

IPOH: In support of environmental sustainability, the Perak government is set to have several programmes including discussions with government-linked companies to produce plant-based meat.

State science, environment, and green technology committee chairman Teh Kok Lim said the discussion could lead to creating a new economic source for Perak.

“I would propose the idea to the State Agriculture Development Corporation to see if this could be something that we can work on since plant-based meat is a relatively new concept.

“Apart from creating a sustainable source, it could also solve issues such as oversupply of certain seasonal produce that are faced by our farmers,” he told reporters at a cafe in Laman Perajurit here today (Nov 29)

Plant-based meat, commonly known as the "alternative protein" is an umbrella term used to describe protein-rich products sourced from plants, insects, fungi or through muscle tissue grown in labs with cells harvested from real animals (cell-cultured meat).

In 2021, it was reported that fueled in part by the Covid-19 global pandemic, there have been changes in consumer perceptions, awareness, and general enthusiasm towards the protein.

While research in 2020 showed more Asian respondents such as Malaysia, Thailand, Indonesia, and the Philippines showing more openness towards the new source of protein, plant-based hearts are not actually new in some parts of Asia such as China where mock meat, tofu, and tempeh have been around for eons.

Teh added that besides the discussion, there will also be the first plant-based night market in Ipoh.

“The idea came from a local plant-based meat cafe owner who wanted to share more knowledge about plant-based protein and zero wastage.

“I was informed that there will be at least 50 stalls and brands to participate in showcasing not only food but also electric vehicles, health products, and more.

“Visitors are expected to bring their own recycle bags and containers to the market. As this is the first time such an event is held, I am hoping for a big turnout where we can then discuss organising the same market at other parts of the state,” he said, adding that at least 1,000 people are expected to attend.

“There will be plant-based meat suppliers coming from the United Kingdom and Hong Kong to participate in the affair as well as local brands from Kuala Lumpur, Penang, and Melaka.

“Not only would this create more awareness for the public about plant-based meat, it will also help us towards a better lifestyle,” he said.

Meanwhile, one of the organisers, Vincent Koo said he has been receiving a warm response from the public about plant-based meat.

“We ran a cafe here serving a fully plant-based meat menu. Since it opened three years ago, we have been getting a lot of good reviews with more customers changing their perception towards this healthy source of proteins,” he added.

The three-day market will be held at Lintasas Perajurit 6, Taman Ipoh Timur from 4 pm until 11 pm from Dec 1 (Friday) until Dec 3.

Be the first to like this. Showing 0 of 0 comments

Post a Comment