BFM Podcast
Online Shopping In Southeast Asia Heats Up
07-Dec-23 07:30
Nathan Naidu, Equity Research Analyst, Bloomberg Intelligence
ByteDance's TikTok has reportedly agreed to invest in a unit of Indonesia's GoTo group to restart its ecommerce business while the soon-to-be-listed Shein and PDD's Temu have been taking advantage of consumers' love of a bargain. Nathan Naidu, Equity Research Analyst at Bloomberg Intelligence talks about this battle for Southeast Asian consumers' eyeballs and wallets.
Image credit: Shutterstock.com
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