OYO plans to add 100 self-operated hotels in Malaysia in 2024 via partnerships with realtors.

KUALA LUMPUR (April 24): OYO plans to add 100 self-operated hotels in Malaysia in 2024 and will be looking to secure annual to long-term management contracts on a revenue-sharing basis for these properties. This is part of OYO's programme aimed at fostering economic growth in communities via partnerships.

As a start, OYO launched its first self-operated hotel in the country with the opening of GS Hotel in Kota Damansara, Selangor on March 5, this year.

The global hospitality technology company aims to partner with real estate developers to identify and develop new hotels at several key destinations such as Kuala Lumpur, Penang and Kota Kinabalu. OYO will ensure the realtors receive assured monthly or yearly rent for their properties, comprehensive training and other ongoing support with regards to managing the OYO properties.

Most of these hotels will be under the company's premium hotel offerings such as Sunday, Townhouse, Townhouse Oak and Collection O.

“Malaysia is an important market for OYO where we are empowering our hotel partners with innovative programmes to help them increase their revenue and stay competitive in the market. This programme will create a collaborative ecosystem where hotel operators taking up properties on lease with OYO will have increased autonomy and opportunities to manage these properties effectively," said OYO Malaysia country head Akshay Rathod in a press statement on Wednesday, adding that the company's goal is to empower the hotel operators with the support necessary to optimise the performance of their hotels.

These hotels will be tagged as "Managed by OYO" on the company’s app and website to highlight OYO's active involvement in their operations. The company will closely monitor the hotel's upkeep and customer reviews to evaluate and reward top operators.

"We were looking forward to a professional team adept at handling hotel operations. This programme has delivered all that we needed while addressing our concerns. It reflects OYO dedication to creating a mutually beneficial environment, fostering growth, and driving collective success. We see great potential of growth through this programme," said GS Hotel owner Datuk Gordev Singh.

OYO Rooms provides a digitised platform to help patrons increase their visibility and in turn, improve their revenue. Its revamped technology products, like Co-OYO, allow patrons to design and run their own promotional offers to increase occupancy.