KLSE (MYR): ASTRO (6399)

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Last Price


Today's Change

0.00 (0.00%)

Day's Change

0.665 - 0.675

Trading Volume


19 people like this.

7,607 comment(s). Last comment by Valuvestor 1 week ago


21,419 posts

Posted by Good123 > 2022-12-30 17:48 | Report Abuse























Astro Malaysia - Recovering adex and attractive dividend yield
Price Target:
Price Call:
Last Price:
+0.37 (56.92%)
Investment Highlights
We maintain BUY on Astro Malaysia (Astro) with a lower DCF-derived fair value (FV) of RM1.02/share (vs RM1.18/share previously). Our FV reflects a 3% premium for its 4-star ESG rating and it implies a FY24F PE of 12x, near our 5-year average of 13x.
Astro’s 9MFY23 core net profit (CNP) of RM295mil (excluding post-tax unrealised forex loss related to transponder-related lease liabilities of RM91mil) was below expectations as it accounted for 68% of our FY23F forecasts and consensus estimates.
The deviation is due to weaker-than-expected contribution by TV and home shopping segment. Hence, we lower our earnings estimates for FY23F by 7% while fine-tuning FY24F-25F.
Astro also declared DPS of 0.75 sen for 3QFY23 (3QFY22: 1.5 sen), bringing 9MFY23 total DPS to 3 sen (9MFY22: 4.5 sen). Management intends to maintain their dividend policy, i.e. minimum 75% pay-out of group’s consolidated profits.
YoY, Astro’s 9MFY23 CNP fell 14% on weaker TV and home shopping earnings:-
TV’s PBT shrank 46% YoY to RM211mil as TV revenue fell 7% due to decreased subscription revenue, TV ad revenue, as well as sales and programming rights together with higher broadband expenses.
Radio’s PBT improved by 54% YoY to RM59mil in tandem with 28% YoY growth in radio revenue. The segment benefited from higher radex spend in line with Malaysia’s transition to endemic.
Home shopping dipped further into the red to RM24mil as shoppers returned to physical stores following the easing of movement restriction orders.
QoQ, Astro’s CNP dropped by 30% to RM73mil in 3QFY23 mainly due to higher marketing expenses, content cost and broadband customer acquisition cost.
In 4QFY23, we expect ad-spend to improve due to festivities in Dec 2022 (Christmas) and Jan 2023 (Chinese New Year). While subscription revenue would be higher due to FIFA World Cup and Premier League, margins may be compressed by higher content cost. Meanwhile, we think home shopping segment will continue to drag its earnings as shoppers return to physical stores.
Over the long-term, we believe recovery will be spurred by value-for-money bundled packages and aggregated over-the-top (OTT) streaming with seamless navigation and broadband bundling. Astro would also benefit from the criminalisation of digital piracy in the Copyrights (Amendment) Act 2022, which was gazetted in Feb 2022. Reiterating our view, Astro won an anti-piracy case against a commercial establishment in Nov 2022, which sets a precedent that it is illegal for commercial premises to broadcast contents from unauthorised sources. Astro has also taken steps to position themselves for a recovery in adex and consumer spending in FY24F, via the launch of addressable advertising in Jun 2022. It allows scaling to suit various industries and business sizes, making it possible for SMEs to access TV advertising.
We continue to like Astro for its: (i) strength in vernacular content; (ii) attractive dividend yield of 8.2%; (iii) ongoing efforts to incorporate major streaming services into set-up boxes; and (iv) venture into internet service provider, Astro Fibre. Downside risks include macroeconomic headwinds which may dampen consumer and business sentiment.
Astro is currently trading at an attractive 8.1x FY24F PE, 38% lower than its 5-year average of 13x

Source: AmInvest Research - 16 Dec 2022


21,419 posts

Posted by Good123 > 2022-12-30 18:25 | Report Abuse

ASTRO - Notice of Book Closure

Third Interim Single-Tier Dividend of 0.75 sen per Ordinary Share for the Financial Year Ending 31 January 2023

Kindly be advised of the following :

1) The above Company's securities will be traded and quoted "Ex - Dividend” as from: 30 Dec 2022
2) The last date of lodgment : 03 Jan 2023
3) Date Payable : 13 Jan 2023

Announcement Info
Stock Name ASTRO
Date Announced 16 Dec 2022
Category Listing Circular
Reference Number ILC-16122022-00002


35 posts

Posted by Maneer20 > 2023-01-02 18:53 | Report Abuse

Drop la Astro leak bagai hahahaha. Good luck Astro, jual lagi data orang.
Ready for a big sale tomorrow , bloody red bear sale. Now I understand why kwsp sold Astro share


257 posts

Posted by Mearz1993 > 2023-01-03 00:20 | Report Abuse

astro rugi already
need to sell customer data to get money hihi


21,419 posts

Posted by Good123 > 2023-01-03 08:31 | Report Abuse

KUALA LUMPUR: Bursa Malaysia looks set to kick off the new year within the current level, with the FBM KLCI fluctuating between the 1,490 and 1,510 range.

Rakuten Trade Sdn Bhd vice-president of equity research Thong Pak Leng expects global funds will return to the Asia-Pacific in 2023 and expects Malaysia to benefit from the spillover effect.

“As we enter 2023, we are optimistic about the local market and expect participation by local institutions will increase, given the improving local economy and corporate earnings.

“Furthermore, the reopening of China will certainly inject some excitement into the regional economy including Malaysia,’’ he told Bernama.

He said Rakuten Trade is maintaining its 2023 year-end FBM KLCI target at 1,800 despite global equities markets in cautious mode given the heightened market volatility and still unresolved Russia-Ukraine war.

An analyst said the equities markets are set to be greeted by the Chinese purchasing managers’ indexes (PMI), which could affect first-day performance.

He said despite the country being hit hard by the surge of Covid-19 cases, it is gradually moving away from zero-Covid policy and will reopen the borders from Jan 8.

“Equities markets are sensitive to any worrying PMI figures,” the analyst said, adding that the US non-manufacturing PMIs are also due this week.

At home, the first Monetary Policy Committee Meeting will be held on Jan 18-19 when Bank Negara Malaysia will decide on interest rates and provide an up-to-date overview of the economy.


21,419 posts

Posted by Good123 > 2023-01-03 08:32 | Report Abuse

KUALA LUMPUR: Bursa Malaysia dijangka memulakan tahun baharu pada paras semasa, dengan FBM KLCI turun naik antara julat 1,490 dan 1,510.

Naib Presiden Penyelidikan Ekuiti Rakuten Trade Sdn Bhd, Thong Pak Leng, menjangka dana global akan kembali ke rantau Asia Pasifik pada 2023 dan menjangka Malaysia mendapat manfaat daripada kesan limpahannya.

"Dalam memasuki 2023, kami optimis mengenai pasaran tempatan dan menjangka penyertaan daripada institusi tempatan akan meningkat berdasarkan ekonomi tempatan dan pendapatan korporat yang bertambah baik.

"Selain itu, pembukaan semula China sudah pasti akan menyuntik sedikit keterujaan kepada ekonomi serantau termasuk Malaysia," katanya kepada Bernama.

Beliau berkata, Rakuten Trade mengekalkan sasaran FBM KLCI akhir tahun 2023 pada 1,800 walaupun pasaran ekuiti global dalam sentimen berhati-hati berdasarkan ketidaktentuan pasaran yang meningkat dan perang Russia-Ukraine yang masih belum selesai.

Seorang penganalisis berkata, pada minggu depan, pasaran ekuiti dijangka menerima Indeks Pengurus Pembelian (PMI) China pada Sabtu, yang boleh menjejaskan prestasi hari pertama jika angka merosot.

Beliau berkata walaupun negara itu dilanda oleh lonjakan kes COVID-19, ia secara berperingkat beralih daripada dasar sifar dan akan membuka semula sempadan mulai 8 Januari.

"Pasaran ekuiti sensitif kepada sebarang angka PMI yang membimbangkan," kata penganalisis itu, sambil menambah PMI bukan pembuatan AS turut dijadualkan pada minggu depan.

Dalam negara, Mesyuarat Jawatankuasa Dasar Monetari (MPC) yang pertama akan diadakan pada 18 hingga 19 Januari apabila Bank Negara Malaysia akan membuat keputusan mengenai kadar faedah dan memberikan gambaran terkini mengenai ekonomi.

Pada asas mingguan, indeks utama naik 20.81 mata kepada 1,495.49 daripada 1,474.68 minggu lepas.

Di papan indeks, Indeks FBM Emas naik 112.26 mata kepada 10,701.55, Indeks FBM Emas Shariah melonjak 230.83 mata kepada 10,938.55 dan Indeks FBMT 100 berkurangan 118.61 mata kepada 10,419.80.

Indeks FBM ACE naik 33.41 mata kepada 13,015.02, bagaimanapun Indeks FBM 70 berkurangan 172.34 mata kepada 5,308.33.

Mengikut sektor, Indeks Produk Perindustrian dan Perkhidmatan meningkat 2.86 mata kepada 181.78 dan Indeks Perladangan melonjak 229.45 mata kepada 7,084.68.

Indeks Perkhidmatan Kewangan berkurangan 122.72 mata kepada 16,501.31 dan Indeks Tenaga merosot 5.56 mata kepada 776.19.

Jumlah dagangan mingguan turun kepada 10.56 bilion unit bernilai RM7.70 bilion daripada 13.33 bilion unit bernilai RM7.85 bilion pada minggu sebelumnya.

Jumlah dagangan Pasaran Utama merosot kepada 6.51 bilion saham bernilai RM6.42 bilion daripada 7.56 bilion saham bernilai RM5.73 bilion minggu lalu.

Jumlah dagangan waran naik kepada 2.43 bilion unit bernilai RM360.02 juta daripada 1.54 bilion unit bernilai RM328.58 juta sebelum ini.

Jumlah dagangan Pasaran ACE berkurangan kepada 2.82 bilion saham bernilai RM1.05 bilion daripada 4.23 bilion saham bernilai RM1.78 bilion minggu lalu.

Bursa Malaysia dan pasaran derivatifnya akan ditutup pada Isnin sempena cuti Tahun Baharu.



35 posts

Posted by Maneer20 > 2023-01-03 09:53 | Report Abuse

Good123, no need to copy n paste, we all can read. If u know, u know why kwsp dump Astro share.


35 posts

Posted by Maneer20 > 2023-01-03 09:55 | Report Abuse

Scary things unannounced Abt Astro big usd debt. While us give keep increasing interest, USD will keep increasing means Astro debt will be massively increase, plus with new domestic competitor will be announced with cheaper price and services


35 posts

Posted by Maneer20 > 2023-01-03 10:00 | Report Abuse

Good123, no need to encourage other to join ur sinking ship to cover ur losses.cut lose while u can hihihi

Posted by Investsmart60 > 2023-01-03 10:55 | Report Abuse

Desperate to escape?

Posted by Investsmart60 > 2023-01-03 10:58 | Report Abuse

Better run now before it hit 50sen


21,419 posts

Posted by Good123 > 2023-01-03 11:22 | Report Abuse

Ok ok pelancong masuk balik .. astro biz akan bertumbuh


21,419 posts

Posted by Good123 > 2023-01-03 11:24 | Report Abuse

Ananda akan selamatkan astro, anaknya dah jadi sami buddha :)


35 posts

Posted by Maneer20 > 2023-01-03 11:40 | Report Abuse

This evening will close at 0.62-0.63....end of this week 0.6


35 posts

Posted by Maneer20 > 2023-01-03 11:41 | Report Abuse

Newbie being baited for big holder to dump, funny to watch


21,419 posts

Posted by Good123 > 2023-01-03 19:30 | Report Abuse

Ananda akan satukan astro dan maxis. Sabar bro :)


257 posts

Posted by Mearz1993 > 2023-01-04 00:25 | Report Abuse

more disposal from epf, bye astro 0.6 end of this week confirm


21,419 posts

Posted by Good123 > 2023-01-04 08:19 | Report Abuse

Tourists are returning... More income4astro too

Founder and group managing director Tan Sri Leong Hoy Kum said the group will continue to scout for and acquire new land, supported by its confidence in the M-Series of affordable homes and backed by healthy balance sheets.

KUALA LUMPUR: Mah Sing Group Bhd is optimistic about the property sector’s prospects in 2023, as robust demand for its recent launches of the M series properties enabled it to achieve RM1.69bil in sales as of Sept 30, 2022.

The developer is on track to achieve its 2022 sales target of RM2bil and has set its sales target for 2023 at a minimum of RM2.2bil.

Founder and group managing director Tan Sri Leong Hoy Kum said the group will continue to scout for and acquire new land, supported by its confidence in the M-Series of affordable homes and backed by healthy balance sheets.

“Beyond 2023, the mid to long-term outlook remains positive, backed by strong fundamental demand for properties due to the young demography.

“Demand for houses from first-time buyers should remain sustainable,” he said in a statement.

Leong said with its strong balance sheet and healthy liquidity, the group is continuously on the lookout for suitable land parcels to further strengthen its M series portfolio of projects that recorded very healthy take-ups.

He said the resilient demand is driven by continuous economic growth and healthy employment conditions,.

He noted that Bank Negara forecast the nation’s gross domestic product to expand between 6.5% and 7% in 2022 and 4% to 5% in 2023.

The reopening of the nation’s borders on April 1, 2022 also helped to boost property buying sentiment, while the employment condition is stable with the unemployment rate at a healthy 3.7% level.

“Although Bank Negara increased the overnight policy rate (OPR) by 100 basis points year-to-date to 2.75%, the current rate is still lower than the pre-pandemic OPR range of 3% to 3.25%.

“Many believe that properties are a good hedge against inflation.

“And with the recent news of expected increases in house prices due to construction costs hike and inflationary effects, many house buyers are choosing to lock in their purchases now,” Leong added. — Bernama


21,419 posts

Posted by Good123 > 2023-01-04 08:20 | Report Abuse

64.5sen closing price.. rebound exceeding 65sen today ... Let's see :)


21,419 posts

Posted by Good123 > 2023-01-04 09:13 | Report Abuse

Pelancong2 asing suka astro ;)

Posted by Investsmart60 > 2023-01-04 11:54 | Report Abuse

Dont know wat talking. Keep fall fall fall


257 posts

Posted by Mearz1993 > 2023-01-04 13:54 | Report Abuse

good123 cut loss now if u can if still holding, if not just shud up, dont ask newbie to catch the falling knife. big holder are disposing this astro stock. if want to buy, buy at 0.5 at least, now is overprice


41 posts

Posted by imbravo > 2023-01-04 16:52 | Report Abuse

today drop quite a lot


257 posts

Posted by Mearz1993 > 2023-01-04 17:14 | Report Abuse

it will drop me at least to 0.6 this week. 0.5 coming this month


12,970 posts

Posted by DickyMe > 2023-01-04 17:37 | Report Abuse

DickyMe warned years ago, before pandemic, that this is a sunset business model.
All the post removed by admin. At that time, it was trading above RM 2.++. As predicted, sudah sembah bumi, despite efforts to mute naysayers. The truth will prevail despite all efforts to hide it. It takes time for the stench to contaminate.

Below is the historical dividend paid out. Summing up all dividend, did you all gain after such capital erosion?
Currency in MYR
Date Dividends
Dec 30, 2022 0.0075 Dividend
Oct 11, 2022 0.01 Dividend
Jul 06, 2022 0.02 Dividend
Apr 14, 2022 0.015 Dividend
Dec 23, 2021 0.015 Dividend
Oct 05, 2021 0.015 Dividend
Jul 08, 2021 0.04 Dividend
Apr 08, 2021 0.015 Dividend
Dec 17, 2020 0.015 Dividend
Sep 30, 2020 0.015 Dividend
Jul 02, 2020 0.01 Dividend
Apr 08, 2020 0.015 Dividend
Dec 18, 2019 0.02 Dividend
Sep 27, 2019 0.02 Dividend
Jul 09, 2019 0.02 Dividend
Apr 08, 2019 0.015 Dividend
Dec 18, 2018 0.025 Dividend
Oct 09, 2018 0.025 Dividend
Jun 21, 2018 0.03 Dividend
Apr 10, 2018 0.03 Dividend
Dec 19, 2017 0.03 Dividend
Sep 29, 2017 0.03 Dividend
Jun 30, 2017 0.035 Dividend
Apr 10, 2017 0.03 Dividend
Dec 21, 2016 0.03 Dividend
Sep 28, 2016 0.03 Dividend
Jun 14, 2016 0.01 Dividend
Apr 04, 2016 0.0275 Dividend
Dec 21, 2015 0.0275 Dividend
Sep 30, 2015 0.0275 Dividend
Jun 30, 2015 0.02 Dividend
Jun 29, 2015 0.0275 Dividend
Apr 10, 2015 0.0225 Dividend
Dec 24, 2014 0.0225 Dividend
Oct 02, 2014 0.0225 Dividend
Jul 02, 2014 0.01 Dividend
Jul 01, 2014 0.0225 Dividend
Apr 11, 2014 0.02 Dividend
Dec 18, 2013 0.02 Dividend
Sep 26, 2013 0.02 Dividend
Jul 16, 2013 0.01 Dividend
Jun 26, 2013 0.02 Dividend
Mar 29, 2013 0.015 Dividend
Dec 19, 2012 0.015 Dividend

Posted by Investsmart60 > 2023-01-04 18:10 | Report Abuse

Astro as it is now is already game over. Just hope someone to buy it off and they off the hook. But they got rm3 BILLION debt who want to eat. Assets mostly intangible dunno is wat. Who dare eat go eat. Main biz customer keep dropping.


35 posts

Posted by Maneer20 > 2023-01-04 20:02 | Report Abuse

0.4-0.5 is the right sad for big holder Astro. Lucky kwsp among the first took off the boat ...they had the insider n know all big news faster after all


12,970 posts

Posted by DickyMe > 2023-01-04 21:10 | Report Abuse

Right price to buying a perishing company?

Posted by Investsmart60 > 2023-01-04 21:15 | Report Abuse

It wont perish. Just downsize. A lot.


21,419 posts

Posted by Good123 > 2023-01-05 08:59 | Report Abuse

Expected to be Same as cypark, after ASB dah jual cukup, naik dengan gila


21,419 posts

Posted by Good123 > 2023-01-05 09:01 | Report Abuse

Ananda will rescue astro, his son also doesn't want his wealth. Already a sami buddha :)

No worries. :)


21,419 posts

Posted by Good123 > 2023-01-05 11:00 | Report Abuse

Burulah :)

KUALA LUMPUR: Aktiviti memburu saham berharga murah mendorong Bursa Malaysia dibuka dalam zon positif pada pagi urus niaga Khamis.

Pada 9.38 pagi, penanda aras FTSE Bursa Malaysia KLCI (FBM KLCI) meningkat 5.55 mata kepada 1,475.10 daripada 1,469.55 pada penutupan urus niaga Rabu.

Pasaran pagi ini memulakan dagangan dengan 2.91 mata lebih tinggi pada 1,472.46.

Di pasaran yang lebih luas, kaunter untung mengatasi kaunter rugi 273 berbalas 204, manakala 292 kaunter tidak berubah, 1,440 tidak diniagakan dan sembilan yang lain digantung.

Jumlah dagangan adalah sebanyak 657.43 juta unit bernilai RM208.27 juta.

Menurut Rakuten Trade Sdn Bhd, walaupun terdapat aktiviti memburu saham berharga murah, sentimen keseluruhan masih agak membosankan kerana bursa tempatan sedang mengalami konsolidasi yang sederhana.

"Namun begitu, kami masih berpendapat bahawa ekuiti tempatan sudahpun matang untuk pengumpulan dan indeks dijangka menunjukkan lantunan dalam masa terdekat. Oleh itu, kami mengunjurkan indeks berada dalam julat 1,465 hingga 1,475 hari ini.

"Sementara itu, kebimbangan terhadap permintaan yang lemah dari Amerika Syarikat (AS) menyaksikan harga minyak mentah merosot teruk dengan minyak mentah Brent lemah menjadi AS$78 setong dan ini boleh memberi kesan kepada stok minyak dan gas hari ini," katanya dalam nota hari ini.

Dalam kalangan saham wajaran tinggi, Maybank meningkat lima sen kepada RM8.76, Public Bank dan TNB menokok tiga sen, masing-masing mencatatkan RM4.31 dan RM9.40, CIMB meningkat tujuh sen kepada RM5.72 manakala Digi tidak berubah pada RM3.84 dan Petronas Chemicals susut lima sen menjadi RM8.40.

Bagi saham aktif, Prolexus peroleh 3.5 sen kepada 54 sen dan Citaglobal naik setengah sen menjadi 33 sen, manakala Velesto tidak berubah pada 15.5 sen, Hong Seng Consolidated turun setengah sen kepada 17.5 sen, Revenue Group susut tujuh sen menjadi 60.5 sen dan L&P Global lemah dua sen kepada 52 sen.

Di papan indeks, Indeks FBM Emas mengembang 37.98 mata kepada 10,600.38, Indeks FBMT 100 meningkat sebanyak 38.33 mata menjadi 10,310.13, dan Indeks FBM Emas Syariah lebih tinggi 21.82 mata kepada 10,780.56.

Indeks FBM 70 memperoleh 46.49 mata kepada 13,019.12 manakala Indeks ACE FBM mengecil 10.31 mata kepada 5,368.22.

Mengikut sektor, Indeks Perkhidmatan Kewangan melonjak 100.91 mata menjadi 16,421.45, Indeks Perladangan 6.06 mata lebih tinggi pada 6,883.60, manakala Indeks Produk dan Perkhidmatan Perindustrian susut 0.02 mata kepada 181.40 dan Indeks Tenaga berkurangan 2.58 mata kepada 778.65.


Posted by nightmare007 > 2023-01-05 11:02 | Report Abuse

@Good123 Jangan lupa buru Pasukgb, Dari harga 0.07 hingga sekarang :)))) Harga lantai katanya


21,419 posts

Posted by Good123 > 2023-01-05 16:38 | Report Abuse

astro akan naik balik ... bertenang je... cypark 20sen+, kini dah 50sen++


21,419 posts

Posted by Good123 > 2023-01-05 16:40 | Report Abuse

siapa cepat dia dapat syer murah :) pelancong asing dah mau melawat msia dah

It said that with a diversified revenue stream as well as an improved and more efficient advertising solution for clients, Astro is increasing its competitive advantage

It said that it likes Astro because it foresees further contributions coming from further uptake of its new bundle packages (content and broadband fibre) as it provides more value and cost savings for customers.

In addition, it said that it has a better value proposition of Astro’s content as it aims to become the #1 streaming aggregator in Malaysia with more streaming service partnerships in the pipeline.

HLIB said that further recovery in commercial subscriptions (which provides a better margin) as international travel resumes for Malaysia.


21,419 posts

Posted by Good123 > 2023-01-05 16:42 | Report Abuse

shortseller punya strategy, shortsell sedikit, ada ikan bilis takut, jual murah, kemudian naik gila.... sabar bro... accumulate ...

Posted by Investsmart60 > 2023-01-05 17:28 | Report Abuse

Aduh…. Pain to see. Also they are not number 1 streaming aggregator in malaysia.


257 posts

Posted by Mearz1993 > 2023-01-05 19:07 | Report Abuse

good123 still in denial......0.5 is the right price for ASTRO.


21,419 posts

Posted by Good123 > 2023-01-05 22:23 | Report Abuse

Malaysia’s No.1 Entertainment Destination
• Malaysia’s leading
content creator &
• Produced and
commissioned over
11k hours of local
content in FY22
• Rich On Demand
library featuring
over 90,000 titles
• Largest Pay-TV
operator in SEA
• Serving 5.5mn
• 70% household
• 1.1mn connected
• 8.4k enterprise
• 32% TV adex share
• Largest aggregator
of the best global
and regional
streaming services,
for integration
onto STBs
• Launched sooka,
our own
streaming service
catering to
• c.6mn home passed
through partnership
with Telekom
• Speeds of up to
• WIFI 6 router as
• Available to homes
and enterprises as
standalone or
bundled for greater
• 10.3mn digital
MUV across over
25 digital brands
• Gempak is the
No.1 Malaysian
• AWANI is the No.1
news brand on
social media
• 3% digital adex
• Multilanguage
• Four dedicated
24/7 channels in
Malay and
• On TV, web and
• 3.3mn registered
• SYOK app
aggregates live
radio, podcast,
videos with 60
new online radio
• #1 radio brand in
every languageEnglish, Malay,
Chinese, Tamil
• 17.7mn radio
listeners weekly
(FM and digital)
• 73% radex share


21,419 posts

Posted by Good123 > 2023-01-05 22:24 | Report Abuse

Terkini :)

Media - Err on the Side of Caution
Price Target:
Price Call:
Last Price:
+0.35 (58.33%)
It is no surprise that the relaxation of pandemic restrictions and the resumption of economic activities helped to drive the growth and recovery in adex seen in 10M22 vs 2021. However, as revenge spending by consumers normalizes following the diminishing base effect and weakening consumer sentiment caused by inflationary risks, advertisers could be more cautious on their ad spend. We therefore downgrade our sector rating to NEUTRAL. There are no changes to our calls and TPs for Astro (BUY; TP: RM1.15), Star (HOLD; TP: RM0.31) and Media Prima (BUY; TP: RM0.54). Top pick for the sector is Astro.

Adex improvement. Unsurprisingly, Malaysia’s adex environment saw vast improvement in 2022 compared to 2021 as the country transitioned to endemicity on 1 Apr, allowing the economy to completely reopen. Based on Nielsen’s data (see Figure #1), 10M22 adex grew by 12% with total industry adex reaching RM5.3bn (10M21: RM4.73bn), following the country’s full reopening of economic activities. All segments registered YoY growths except for in-store media (-66.4%). Top 3 biggest improvements were seen in the cinema (+9.2x), digital (+33.6%) and radio (+29.4%) segments. Notably, we are seeing a bigger shift away from newspapers as a major advertising segment into digital as the gap between the two has widened further (newspapers vs digital adex for 10M21: RM722.3m vs RM815.2m; for 10M22: RM863.8m vs RM1.1bn).

Bleak sentiments. MIER’s latest Consumer Sentiment Index (CSI) and Business Conditions Index (BCI) for 3Q22 came in at 98.4 and 99.8 points respectively, which are both still below the 100-point optimism threshold (see Figure #2). While the QoQ improvement is noted, it is still too early to consider that as indicating optimism. With an uncertain economic outlook for 2023, any decline in consumer spending could negatively impact advertiser’s sentiment and thus lower adex spending. Other than that, the RAM-CTOS Business Confidence Index reading for 4Q22 came in at 46.2 (see Figure #3). This has declined for two consecutive quarters, with the latest reading below the 50-point neutral mark (i.e. >50 is positive, <50 is negative). Firms surveyed stated rising costs to be the main challenge faced with the weakening economy coming in second. Should inflation remain elevated, costs could remain higher for longer and hamper any improvement in business sentiment.

Weakening USD against RM. The USD has begun to come off its peak while the RM has regained its strength post GE15. Should the USD continue to weaken relative to the RM in the following months, this will help ease elevated newsprint costs which is a positive for Star Media, as its print segment might see margin improvements, whereas Astro might see lower hedging costs as the group regularly hedges its USD exposure.

2023 Outlook. With the merits of economic reopening mostly reaped in 2022, the base effect would start to diminish this year. A key dampener to consumer sentiment would be the rising cost of living which would lead to consumers cutting back on discretionary spending – this may in turn cause advertisers to be more cautious with their ad spend as well. 4Q22 adex should be stronger as advertisers spend more freely for the Christmas and Chinese New Year periods, as well as coming off the back of the FIFA World Cup. However, looking further ahead, there is a lack of clarity on the trend of adex following the fluidity of global economic events. For these reasons, we downgrade our sector rating to NEUTRAL (from Overweight). Top pick for the sector is Astro (BUY, TP: RM0.95) as we believe that following the recent selloff, most of the negatives facing the group have been priced in. Moreover, the stock has a projected FY23-24f dividend yield of 9.8%.

Source: Hong Leong Investment Bank Research - 5 Jan 2023


21,419 posts

Posted by Good123 > 2023-01-05 22:29 | Report Abuse

Through the New Astro Experience, we are committed to realise our vision to be The Entertainment Destination
for Malaysians encompassing:
 delivering the best content experience across all platforms;
 becoming Malaysia’s No.1 aggregator of the best streaming and lifestyle services;
 enhancing local content with more premium Astro Originals;
 seizing opportunities for adjacencies in digital, broadband, advertising and commerce; and
 leveraging digital, data and technology to reimagine our business models.
Going forward we are continuously investing in our transformation for long term and sustainable growth, focusing
on content, broadband, streaming, customer experience, data, addressable advertising and technology to better
serve customers. Alongside progressive user interface and experience enhancements, we are committed to making
kids’ viewing safer. An increasing number of global streaming apps have been integrated onto our flagship Ultra
Box and included in our new Astro TV packages, for the best big screen viewing experience. We expect to
continue aggregating the best streaming apps and adding on lifestyle apps which are relevant for Malaysians in
the near future. Addressable Advertising is gaining traction in the market and is being enhanced with a unified
audience measurement on Linear, On Demand and OTT. We expect Addressable Advertising to have increased
industry adoption over time and to continue growing into the future.
75% of customers’ viewing is on local content, driven by our strong pipeline of Astro Originals and signatures
including One Cent Thief and Gegar Vaganza S9, while blockbuster movies such as Abang Long Fadil 3 and Air
Force the Movie: Selagi Bernyawa and Mechamato the Movie are topping local film charts. As Malaysia’s Home
of Sports, we are currently bringing Malaysians the FIFA World Cup Qatar 2022 showcasing all 64 matches live
to our customers in 4K UHD with High Dynamic Range (HDR) and HD. Astro Fibre, our own internet service
launched in March, has seen encouraging traction especially across broadband-content bundles, and was recently
made available to enterprise customers. We expect Astro Fibre to grow for the rest of the year.
On 16 November 2022, Astro won a landmark anti-piracy case against a commercial establishment in the Klang
Valley area. This is encouraging as it creates awareness and rightful content consumption behaviour. Ongoing
efforts with authorities will continue and the Group expects results of these to be accretive.
Macroeconomic conditions including uncertain global growth outlook, rising interest rates, inflation, as well as
global geopolitical events with ongoing implications to supply chains; are expected to have an ensuing impact on
households and businesses. The Group maintains a cautious outlook and will monitor business conditions, whilst
prudently managing costs. It expects market volatility to remain in the shorter term, both in terms of foreign
currency volatility and interest rates, and will be managing these with hedge instruments over time.


12,970 posts

Posted by DickyMe > 2023-01-05 23:11 | Report Abuse

When is ASTRO going to show porn or uncensored movies to paying customers?


21,419 posts

Posted by Good123 > 2023-01-06 07:50 | Report Abuse

At 60sen now worst scenario, say, even dividend is 0.75sen quarterly, per year, dividend yield= (0.75sen x 4) / 60sen = 5% p.a

Much higher than FD rate

Posted by Investsmart60 > 2023-01-06 07:50 | Report Abuse

Good123. U need to stop doing this (copy paste long articles)


21,419 posts

Posted by Good123 > 2023-01-06 07:53 | Report Abuse

Dividend will rebound, see :)

15-Dec-2022 RM 0.0075
26-Sep-2022 RM 0.0100
21-Jun-2022 RM 0.0125
23-May-2022 RM 0.0075
31-Mar-2022 RM 0.0150
09-Dec-2021 RM 0.0150
21-Sep-2021 RM 0.0150
22-Jun-2021 RM 0.0150
21-May-2021 RM 0.0250
25-Mar-2021 RM 0.0150
03-Dec-2020 RM 0.0150
15-Sep-2020 RM 0.0150
18-Jun-2020 RM 0.0100
25-Mar-2020 RM 0.0150
04-Dec-2019 RM 0.02
12-Sep-2019 RM 0.02
25-Jun-2019 RM 0.02
26-Mar-2019 RM 0.015
05-Dec-2018 RM 0.025
26-Sep-2018 RM 0.025
06-Jun-2018 RM 0.025
07-May-2018 RM 0.005
28-Mar-2018 RM 0.03
06-Dec-2017 RM 0.03
14-Sep-2017 RM 0.03


21,419 posts

Posted by Good123 > 2023-01-06 07:56 | Report Abuse

With this latest forecast, it would fly today, fingers crossed


Price Target

Media - Err on the Side of Caution
Source : HLG, Price Call : BUY, Price Target : 0.95
Last Price : 0.60, Upside/Downside : +0.35(58.33%)


21,419 posts

Posted by Good123 > 2023-01-06 08:34 | Report Abuse

ramai akan rush in to buy hari ni, HLG ramalan baru 95sen bagi astro semalam :)

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