Bursa Malaysia Stock Watch
Media: Upgrade to Neutral - The Worst Is Over' For Now
kltrader
Publish date: Tue, 12 Jun 2012, 09:33 AM
kltrader
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This blog provides consolidated Bursa Malaysia stock market research, analysis, news and blogs from various sources. You can search and find all the past analysis and coverage on stocks and news by searching within this site. While this blog re-publishes contents from other sites, it does not own the rights nor responsible for the accuracy of the contents. If you disagree to your content from being published here, please add a comment, and your article will be removed from this site.
Vigilance is key. While 1Q12 media sector earnings were dismal, we are cautiously optimistic going into 2Q12 due to the adex-friendly UEFA Euro Cup and London Summer Olympics events. We expect stronger 2H12 adex YoY due to a low 2H11 base. We maintain our 2012 total gross adex growth forecast of 7% for now, but are wary of potential policies that could hurt adex sentiment in 2H12. As all three media companies are now HOLDs, we upgrade the media sector from Underweight to Neutral.
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Source: Maybank Research - 12 June 2012
Click here for full report
Source: Maybank Research - 12 June 2012
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