Value Investor Research
ECM: AirAsia: Plans low-cost airline for gulf region
value_investor
Publish date: Thu, 16 Feb 2012, 11:21 PM
AirAsia Bhd is currently in talks to establish a low-cost carrier serving the Gulf region, a market that is largely dominated by full service carriers. AirAsia Group CEO Tan Sri Tony Fernandes said there was good opportunity for the low-cost carrier to serve the Gulf Cooperation Council (GCC) region as the dominant airlines in the Middle East are mostly premium full service carriers. As a
low cost carrier, we are (into) creating new markets. The key is to create really low fares which I think the Gulf hasn't seen," Fernandes said. (Financial Daily)
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