BFM Podcast

The Phoenix Encounter Method

Tan KW
Publish date: Mon, 21 Jun 2021, 12:16 PM
The Phoenix Encounter Method

21-Jun-21 11:00

Professor Ian Woodward, INSEAD

The pandemic has forced the whole world to get comfortable with change - be it positive or negative - and as a result, many companies have had to entirely pivot or reinvent themselves. Professor Ian Woodward, co-author of the book, The Phoenix Encounter Method, helps us understand what that journey of rebirth would look like - and what the right mindset is to facilitate such a metamorphosis.

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