KUALA LUMPUR: Public Bank Bhd has partnered with Proton New Energy Technology Sdn Bhd (Pro-Net) to provide financing on a wholesome financial products and services for the latter's customers.

Both parties will also embark on digitalisation via systems integration with smart Malaysia.

Pro-Net is the exclusive importer and distributor for smart vehicles in Malaysia and Thailand. 

Both parties have signed a memorandum of understanding (MoU) for these initiatives.

Public Bank said the pact will enable it to interface and facilitate digitalisation via online submission of hire purchase end-financing applications and floor stocking facility through smart customer App and its authorised dealers.

"This will help improve their market shares in the electric vehicle (EV) industry," it added.. 

The strategic appointments are expected to accelerate the sales of smart Malaysia's all-new innovative EVs. 

Public Bank managing director and chief executive officer Tan Seri Tay Ah Lek said there is a compelling opportunity for the bank and Pro-Net to foster strong synergies from the onset. 

"Not only will this be win-win in advancing our respective business objectives, it also contributes to another win in our common battle against climate change," said Tay. 

Pro-Net board member Roslan Abdullah said by collaborating with Public Bank, the company will streamline the purchasing process as well as provide a hassle-free and reshape customer digital experience. 

Roslan said innovation and customer-centricity are deeply ingrained in Pro-Net and smart's DNA, with a commitment to continually offer premium solutions and co-create a better future with their valued customers. 

"As the first EV brand to collaborate with Public Bank, smart is leading the way in pioneering a transformation of the banking industry's digital landscape," he added.

https://www.nst.com.my/business/2023/08/942794/public-bank-offer-array-financing-facilities-smart-malaysia-buyers